Sapphire is famous for its rich blue, but the gemstone also occurs in pink, yellow, padparadscha and beyond. SICO International explores the growing appeal of fancy coloured sapphires, what gives them their hues, and why collectors are increasingly looking past blue.

Gemstone dealers enter 2025 with confidence as demand for rare and vibrant coloured stones continues to rise. Here’s what’s driving growth—and what buyers are loving now.